Key objectives:

• To develop your technique in five areas of communication: socializing, telephoning, presenting information, participating in meetings and negotiations
• To develop your knowledge of the language used in these key areas.

Essential business content and skills:

• Critical business issues of our time: Topics include globalization, leadership, innovation and change. The topics have been developed in association with the Financial Time, one of the leading sources of business information in the world. It consists of 12 to 16 units based on topics of great interest to everyone involved in international business.
• Case Studies in each course book unit for real practice of key business skill. The case studies are linked to the business topics of each unit. They are based on realistic business problems or situations and allow you to use the language and communication skills you have developed while working through the unit. They give you the opportunities to practice your speaking skills in realistic business situations.
• You will develop essential Business Communication Skills such as making presentations, taking part in meetings, negotiating, telephoning, and using English in social situations. Each skills section contains a useful language box which provides you with the language you need to carry out the realistic business tasks in the book.